Openwave Announces ROI Calculator for Video and Web Optimization

Openwave Systems Inc. (Nasdaq: OPWV), a global software innovator delivering context-aware mediation and messaging solutions, today announced the availability of the company's proprietary Openwave Optimization ROI Calculator. The Openwave Optimization ROI Calculator is a tool that is designed to help operators calculate the estimated cost savings for web and media optimization opportunities and can help reduce bandwidth consumption for up to 70 percent savings on video bandwidth in some instances, and more depending on the desired optimized video quality level. Openwave Media Optimizer that was announced in February is now generally available immediately through Openwave.

The Optimization ROI Calculator is immediately available at the Openwave website.

"Mobile networks are already feeling the pinch of the data crunch, much of it resulting from video, and this trend is expected to grow," said Ken Denman, CEO, Openwave. "We believe that operators can stay ahead of the demand by proactively deploying in-network software solutions like Media Optimizer that can help them manage video data traffic in real-time with less CAPEX/OPEX. In addition, our Optimization ROI Calculator can immediately provide operators with the revenue estimates that can be generated from saved bandwidth to give them an idea of what they can expect from an optimized network."

Openwave Media Optimizer adds value to the network with intelligent, device-and policy-aware delivery of online video content, reducing costs while increasing effective bandwidth. As part of Openwave's Traffic Mediation solution, Media Optimizer is integrated with Openwave Smart Policy, enabling service providers to define subscriber level, time-of-day-based, or volume-based policies that influence the optimization decision. Openwave Web Optimizer uses compression, caching and transcoding techniques to decrease the amount of traffic flowing over the network. It delivers faster browsing speeds and more immediate access to content while conserving valuable bandwidth.

The Openwave Optimization ROI Calculator considers the costs of the operators taking into account:

• Costs of transmitting one MB of data in the operator's network;
• Cost of roaming per MB of data in partner's network;
• Costs of initial license and hardware purchase;
• Cost of initial installation and deployment and training; and
• Costs of future license and hardware costs as network traffic increases.

An introductory version of the ROI Calculator is available on Openwave's website at http://www.openwave.com. A fully featured version of the calculator's analysis is available to interested operators by contacting Openwave sales and scheduling an in-depth analysis.